Todd founded Immersive Marketing Technology with one goal in mind – to create an organization that pushes past the same tired and antiquated marketing methodology that has been the standard bearer for the last several generations.
“We have the ability to make more intelligent decisions about how to communicate with our customers. We can’t just talk to them; we need to focus on talking with them.”
With nearly 20 years of relevant industry experience, Todd has made a career out of shaping intelligent marketing solutions for multinational brands, corporations and non-profit organizations. But not just by integrating technologically-led solutions for the sake of technology.
“Analytics and technology are a part of everything we do. But we know it isn’t the only way forward, either. A good solution is an appropriate application of technology married with sound marketing acumen.”
It is Todd’s background, strengthened through his work with clients such as Children’s National Medical System, the American Institute of Architects, The National Football League, the American Red Cross and many more, that has allowed this philosophy to take shape. For the last 15 years, Todd has led a boutique creative services agency, designing and developing marketing assets and interactive engagements, managing all aspects of production as well as the day-to-day tasks of business ownership.
But his passion lies in working directly with organizations to help them better engage with their customers.
“Everyone has a story to tell. The challenge is finding the perfect way to make it resonate with the audience.”