Immersive Teams with Brightline Interactive to Create Custom Engagement Experiences

FOR IMMEDIATE RELEASE

Immersive Teams with Brightline Interactive to Create Custom Engagement Experiences

May 17, 2017 – Immersive Marketing Technology announced today the successful launch of two new custom mobile experiences. Designed specifically for each organization to engage users in unique ways, the offerings are available as parts of traveling, experiential marketing campaigns.

Teaming with award-winning experiential marketing firm Brightline Interactive, Immersive’s solutions enable global brands to take their digital experiences to a new level and track audience engagement with real-time data.

“We’re thrilled to be working with Brightline Interactive to help further increase consumer engagement with these major brands,” commented Todd Mercer, Founder and CEO at Immersive. “They have an awesome team and it’s exciting to be a part of these high profile projects.”

About Brightline Interactive

Brightline reimagines technology for consumer brand experiences through place-based interactivity. Brightline creates, builds, and produces fun digital experiences for global brands at major sporting events, entertainment venues and public location-based properties for automotive, CPG, technology, airlines, beverages and other products and services.  Headquartered in Alexandria, VA, Brightline is committed to creating innovative, viral and scalable brand activations. Learn more at http://www.brightlineinteractive.com.

About Immersive Marketing Technology

With some 5,000 conferences and large meetings every day in the U.S., the conference marketplace is an enormous growth market. On the surface, the success of any large event is driven by how many attendees, sponsors, presenters and exhibitors you can attract. However, true success should be measured by your participants’ level of engagement and their continuing involvement with your event. Immersive Marketing Technology takes event management technology beyond simple process automation and increased efficiencies to an entirely new level, providing a truly interactive experience for the audience AND offering conference and trade show planners with insights that can actually drive more revenue with real-time, immediately actionable data. To get involved, visit https://immersivemarketingtech.com.

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ELEVEN Ups the Ante for Children’s National Science Café 360°

ELEVEN Ups the Ante for Children’s National Science Café 360°

FOR IMMEDIATE RELEASE

ELEVEN Ups the Ante for Children’s National Science Café 360°

April 28, 2017 – Immersive Marketing Technology announced today that Children’s National launched the integration of ELEVEN into their Science Café 360° events last night at Busboys and Poets in Washington, DC. Science Café 360° enhances the dialogue between clinical researchers, social scientists, and the community to further discussions and advancements around children’s health. ELEVEN enables attendees to interact with the speakers, immediately download presentations to their personal device, and answer evaluation questions while at the event.

"The response to ELEVEN has been very positive," stated Chaya Merrill, Director, Child Health Data Lab at Children's National Health System. "We're looking forward to using the technology at upcoming events to better engage the community with our mission and immediately leverage their feedback and ideas.”

ELEVEN will be part of the next Science Café 360° on June 14, 2017.

“We are thrilled to be part of the Science Cafés,” commented Todd Mercer, Founder and CEO at Immersive. “ELEVEN brings together technologies that enable Children’s to immerse their audience in the event, drive interactions between attendees, speakers, and hosts, and keep the community coming back for more.”

About Children’s Science Café 360°

Science Café 360° is a casual forum, held at a local coffee shop, for community members to talk with pioneering health researchers about pressing local health issues. Each discussion focuses on a different health topic – sickle cell disease, sleep and stress, or obesity, for example. Leading researchers in the field will explain their work, and the impact they hope it will have on health in the District. In turn, community members have the opportunity to ask questions and share their own experiences. Learn more at https://childrensnational.org/advocacy-and-outreach.

Children’s National was awarded the prestigious Clinical and Translational Science Award (CTSA) grant, from the National Center for Advancing Translational Sciences (NCATS), to establish the Clinical and Translational Science Institute at Children’s National (CTSI-CN). The CTSI-CN is a partnership between Children’s National and The George Washington University. With an emphasis on health disparities and childhood antecedents to adult diseases, CTSI-CN builds upon its pediatric research strengths in areas such as rare diseases, asthma, and neuro-developmental disabilities to collaborate with a national network of 1,200 community health centers. The Science Café 360 series is sponsored by the CTSI-CN.  Learn more at ctsicn.org

About Immersive Marketing Technology

With some 5,000 conferences and large meetings every day in the U.S., the conference marketplace is an enormous growth market. On the surface, the success of any large event is driven by how many attendees, sponsors, presenters and exhibitors you can attract. However, true success should be measured by your participants’ level of engagement and their continuing involvement with your event. Immersive Marketing Technology takes event management technology beyond simple process automation and increased efficiencies to an entirely new level, providing a truly interactive experience for the audience AND offering conference and trade show planners with insights that can actually drive more revenue with real-time, immediately actionable data. To get involved, visit https://immersivemarketingtech.com.

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Immersive Announces Pilot Testing Program for New Event Enhancement Platform, ELEVEN

Immersive Marketing Technology announces the beta release of their leading-edge tradeshow technology, ELEVEN. Geared towards creating an immersive experience for attendees, the platform enables organizers to leverage real-time analysis to drive immediately actionable show decisions.

Organizations interested in participating in the ELEVEN pilot testing program should contact Amee Singh – amee@immersivemarketingtech.com.

Immersive Marketing Technology Launches ELEVEN at CONNECTpreneur Winter Forum

Todd Mercer, CEO and Founder of Immersive Marketing Technology officially unveiled the ELEVEN product suite at CONNECTpreneur on December 14, 2016. Following the inspirational Fireside Chat with Steve Case, Todd presented the ELEVEN to an enthusiastic audience of about 500 investors, entrepreneurs, and tech experts.

“We’re ready for beta testers and have the plans in place to hit the ground running in January,” stated Mercer. “The incredible combination of technology we’ve developed will truly catapult the trade show and conference market to unseen levels of attendee engagement, sponsor ROI, and real-time actionable insights for show organizers.”

To learn more, contact Amee Singh at amee@immersivemarketingtech.com.

Immersive Selected To Present at the CONNECTpreneur Winter Forum

Immersive Marketing Technology is one of nine organizations chosen to present their concept at CONNECTpreneur on December 14, 2016. “We’re well beyond concept at this point. The ELEVEN Suite is fully functional and ready to go. We are gearing up to hit the ground running first thing in 2017,” commented Founder and CEO Todd Mercer. “We are beyond excited to be unveiling our latest offering at such a prestigious event.”

The event is being held at the Falls Church Marriott Fairview Park from 7-11AM. To register, go to BigIdea CONNECTpreneur.

Tony Cord Named Immersive Marketing Technology Advisory Board Chair

Veteran business strategist and emerging market growth leader, Tony Cord, has been named the Chair of Immersive Marketing Technology’s Advisory Board. Currently leading the Newport Board Group’s efforts to drive investment in high-growth start-ups and middle market companies, Tony brings vast experience to driving success for promising new ventures like Immersive. Tony expressed his excitement: “I am impressed with the quick development of Immersive’s technology, and the potential applications appear limitless. I look forward to guiding the Immersive team to new heights, as well as working with their highly accomplished Board of Advisors.”